Soundstorm Festival Breaks World Record for Largest Continuous Outdoor LED Screen

In a groundbreaking moment for the entertainment industry, MDLBEAST flagship Soundstorm 2024 music festival in Riyadh, Saudi Arabia, made history by setting a Guinness World Record for the Largest Continuous Outdoor LED Screen. This momentous occasion took place on the 8th of December, with global music icons like Eminem, Muse, and Linkin Park gracing the stage to a sold-out crowd. The festival’s record-breaking LED screen, spanning a staggering 4808.84 square meters, surpassed the previous record held by Adele in Munich earlier in the year.

The presence of a Guinness World Records adjudicator added an official stamp of approval to this remarkable achievement, solidifying Soundstorm’s reputation as a trailblazer in the world of music festivals. The combination of top-tier musical talent and cutting-edge visual technology has elevated Soundstorm to a league of its own, captivating audiences and setting a new standard for live entertainment experiences.

Setting a Guinness World Record for the Largest Continuous Outdoor LED Screen was more than just a moment of glory for Soundstorm 2024—it was a testament to the festival’s commitment to innovation and creativity. By pushing the boundaries of what is possible in live entertainment, MDLBEAST has inspired a new wave of artistic expression and technological advancement within the industry. The record-breaking achievement has not only put Soundstorm on the map as a must-attend event but has also highlighted the potential for future collaborations between music and technology.

Breaking the Guinness World Record again for the Largest Continuous Outdoor LED Screen is a testament to the vision and relentless innovation that defines MDLBEAST and Soundstorm. This is our fifth Guinness World Record achievement that underpins and embodies our commitment to pushing boundaries and creating transformative experiences for our audiences, not just in Saudi Arabia but on the global stage. We’re incredibly proud of this milestone and look forward to continuing to set new benchmarks for live entertainment.

-Ramadan Alharatan, MDLBEAST CEO

About SOUNDSTORM:

Soundstorm Festival is one of the largest music festivals in the MENA region. Organised by MDLBEAST, the December festival draws hundreds of thousands of attendees annually, blending cutting-edge production with a diverse lineup of international and regional talent. Over the years, the pioneering festival has hosted some of the biggest names in music, including David Guetta, Metallica, Eminem, and Steve Aoki, along with providing a platform for emerging acts from the Arab world. Celebrated for its larger-than-life stages and immersive experiences, Soundstorm continues to redefine the region’s music and cultural landscape, making it a must-attend event for music fans worldwide.

About MDLBEAST:

MDLBEAST LLC is a music entertainment company committed to growing talent, building the regional scene, and advancing the creative economy. MDLBEAST was established following the success of its flagship festival, SOUNDSTORM, in 2019. Through its focus on artists and talent, MDLBEAST is building a talent infrastructure and providing them with opportunities which put them on global stages. Similarly, through owned events and experiences, content, conversation, fashion, and more, MDLBEAST is helping to build a thriving, and economically sustainable, music community in and for the region. MDLBEAST operates under its three corporate arms: XP Music Futures, MDLBEAST PRESENTS and MDLBEAST Record Label.

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