[GrooveCartel] Curbi lands on IN/ROTATION with ‘I’m Alive’

With his latest masterpiece, “I’m Alive,” UK electronic music star Curbi continues to push the limits in 2025. It is his first release on Insomniac’s growing label, IN / ROTATION. This vocal-driven melodic house gem, which came out on February 11, shows how Curbi’s artistic vision is changing while still keeping his signature high-quality production.

As an example of Curbi’s flexibility as a producer, “I’m Alive” is a nice change from his usual bass-heavy album output. The song starts with ethereal pad work that creates a spooky atmosphere. Then, the track’s main feature comes in: a stunning female vocal performance that is both the emotional anchor and the soaring melodic highlight.

The music is a masterful work of restraint and buildup, with breathy voice synths weaving in and out of ethereal melodic phrases. All of these parts dance on top of carefully made basslines that pulse with infectious energy and move the track forward without overpowering its more delicate parts.

“I’m Alive” stands out because it strikes a good mix between mainstream appeal and underground taste. The structure of the track is like a journey; each part builds on the last to create moments of pure happiness. There is a lot of positive energy in the chorus, and the breakdowns give the track’s more subtle parts a chance to shine.

The song’s message of enjoying the present and seizing life’s chances fits perfectly with the way it sounds. The theme of “seizing the day” comes through in both the words and the production’s lively, upbeat energy. There are amazing times on the dancefloor when this kind of music makes you feel like time has stopped and the music speaks directly to your soul.

Curbi has already put out music on some of the biggest names in electronic music, so this release on IN / ROTATION seems like a reasonable next step for him. An important part of the Insomniac sub-label is supporting new and innovative dance music, which makes it a great fit for Curbi’s sound change.

The post Curbi lands on IN/ROTATION with ‘I’m Alive’ appeared first on The Groove Cartel.