After a transformative decade alongside the powerhouse team at KANNIBALEN Records, Apashe is embarking on an exciting new chapter, not by leaving, but by evolving with them. His brand-new imprint, Majestic Collective, provides a dedicated space for music that transcends the ordinary, that resonates with a majestic, undeniable energy.
The Majestic Era Begins
This new venture is a beacon for artists who dare to explore, both sonically and visually, mirroring Apashe’s own trajectory of boundary-pushing creativity. In a landscape saturated with fleeting trends and the looming presence of AI-generated content, this imprint stands as a defiant testament to the power of human connection and genuine artistry.
In a world where music consumption is at its peak and AI is slowly becoming a bigger part of it, I want to push in the opposite direction,” Apashe explains. “Pushing music recorded with real musicians, real non synthetic emotions and shooting videos with real people. All of this, independently, as a collective with the team that has brought me to where I am today. It’s time to offer that opportunity to others.”
The imprint will prioritize music crafted with real instruments, fueled by genuine emotion, and accompanied by visuals that celebrate human expression. It’s a return to the roots of artistry, a celebration of the raw, unfiltered power of human creativity.
“You don’t change a winning team, you grow with them,” Apashe emphasizes, highlighting the enduring partnership with KANNIBALEN Records. This new imprint is not a departure, but a natural progression, a collaborative effort to nurture and elevate emerging talent.
The post Apashe Launches Imprint ‘Majestic Collective’ with KANNIBALEN Records appeared first on EDMTunes.
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