Bandcamp has unveiled an exciting new feature in its beta version called “Bandcamp Playlists”. This innovative addition empowers users to create personalized playlists using the music they have purchased from the platform. With Bandcamp Playlists, users can express their creativity by adding custom images, engaging titles, and thoughtful descriptions to their playlists. These curated collections can allow subscribers to easily access or share these playlists with others through public links. In an email to subscribers, Bandcamp described the feature as “like a mixtape—but digital, personal, and powered by real support for artists,” emphasizing its unique and intimate nature.
This update positions Bandcamp alongside popular streaming giants like Spotify, Apple Music, and SoundCloud, yet it retains a distinctively personal touch. Unlike standard streaming platforms, Bandcamp allows users to stream tracks they haven’t previously purchased only once; after that, they must buy the track to listen again.
The most prominent things about the “Bandcamp Playlists” feature
Fans can only add tracks they own to their playlists, making each Bandcamp Playlist a true reflection of their support for artists rather than mere passive listening. To enjoy Bandcamp Playlists, visitors must first log into a fan account, which allows the fostering of a deeper connection between discovering new music and directly supporting the artists behind it.
Furthermore, listeners can sample tracks they do not yet own. However, after they reach an artist-defined limit of three plays (by default), they are directed to the album page to make a purchase. When you share a Bandcamp Playlist, you are not simply passing along a link; you are offering a carefully curated collection of music that you have thoughtfully chosen to support, enhancing the experience of music discovery within a community of like-minded fans.
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