Everyone has that one song that feels like it saved them or lifts their mood in a way nothing else can. Music doesn’t just entertain us, it grounds us, lifts us, calms us, and often even helps us heal. From the beat that mirrors our heartbeat to the melody that moves us to tears without a single word, sound touches something deeper than logic ever could.
Now, Apple Music and Universal Music Group (UMG) are joining forces to explore just how far that reach can go. With the launch of their new Sound Therapy collection, the collaboration is leveraging cognitive science and UMG’s global roster of artists, to help listeners focus, relax, and sleep more effectively.
By blending neuroscience with sound design, Sound Therapy reimagines songs that subscribers already know and love, layering them with specialized soundwaves designed to enhance daily routines. A collection was developed by a team of producers, scientists, and audio engineers at Sollos – UMG’s music-wellness venture founded in their London headquarters.
The series is divided into three categories – Focus, Relax, and Sleep; each tailored to a specific mental and physical state. In the Focus category, tracks are enhanced with gamma auditory beats and white noise, aimed at improving cognitive performance and sustaining concentration. Relax features theta wave infusions, which are associated with meditative calm and deep relaxation. For Sleep, delta waves and pink noise are introduced, creating a gentler, more natural sound environment to support deep rest.
Each sound layer is carefully incorporated to support the body’s natural rhythms and emotional balance, all while maintaining the integrity of the original track. The result is a experience where wellness and artistry meet, and it’s available exclusively on Apple Music.
While Sound Therapy introduces a new chapter for streaming, it also echoes something far more timeless. The idea that sound has always had the power to heal – and there’s science to support it. According to Harvard Medical School for example, music activates brain regions tied to emotion, memory, and movement (source), while music-based therapy has been shown to enhance cognitive function, regulate mood, and even aid physical rehabilitation, according to NCCIH (source).
Sound has always shaped how we move through the world, and the launch of Sound Therapy serves as a reminder of how deeply music is connected to our wellbeing. Not because it tries to fix us, but because it meets us exactly where we are. Whether it’s by calming the mind, sharpening focus, or easing us into sleep, music proves time and time again that it’s not just background noise, but one of the most powerful tools we have. And in a world that feels like its constantly speeding up, while so many of us are searching for moments of stillness, maybe something like Sound Therapy is exactly what we all need.
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