Drum & Bass music, once an underground movement, now sits firmly on the global stage. Continuing to channel its melting pot origins, the genre flexes a diverse mix of styles, visually translated within the accompanying creative.
Enhancing stand-out in a crowded, super accessible music arena, this creative plays an integral and essential part in the magic of the end product; whether itβs being delivered via digital platforms or on tangible traditional vinyl sleeves (a recent resurgence in that format firmly led by the genre itself).
As both a designer and producer for that genre I wanted to highlight some of the creative visual alchemists in the scene. What follows isnβt an ordered, exclusive list of whoβs who. Simply an indulgent homage and unapologetic fan-boy type admiration of designers who I revere and who have not only influenced me personally, but artists that I feel have visually enhanced the scene with their super dope creative output. I think youβll agree when you see their work
Jon Black
www.magnetstudio.com | Instagram
Jon is one of the Godfathers of Design for Drum & Bass. After replying to an advert in Viz Comic, he landed a job first working at the seminal Rising High Records and then at Vinyl Distribution (UKβs leading underground music distributor at the time); proceeding to be on design duties for over 20 prolific labels including Metalheadz, Ram, Good Looking, True Playaz, Exit, 31 Recordsβ¦ and thatβs just me dipping my toe into the list.
His pivotal designs were influenced by the likes of Neville Brody (with his experimental FUSE typography projects), and also The Designers Republic. What Drum & Bass heads may not know is that the skull used on the front of the Grooveriderβs legendary βPrototype Yearsβ album was donated by a local hospital.
βI walked over from my office and asked if they had an old x-ray I could use on an album sleeve. A thoroughly confused doctor agreed to hand one over. I have no idea whoβs head it was!β
Jonβs favourite Drum & Bass track: Ed Rush & Nico β βTechnologyβ (Boymerang Remix)
Ricky Trickartt
www.trickartt.com | Instagram
Rickyβs epic journey into design began in his teens, after reaching out to John B on Dogs on Acid forum. βThey say that on the internet, nobody knows youβre a dog, and he didnβt realise how young a teenager I was β I wasnβt even old enough to come out to his gigs!β
Decades later, and Rickyβs enviable roster of clients includes Hospital Records, BBC Radio 1Xtra, 31 Records, Breakbeat Kaos and Dom & Roland; creating hundreds of sleeves and campaigns from the deepest underground minimalism, through to big global charting releases.
Working with Hospital Records, from its humble Shoreditch beginnings to shows at Brixton Academy (where luckilyΒ he didnβt have to sneak with fake I.D. anymore), Rickyβs ethos has always been to have fun with it all and
never try to take it very seriously.
βI particularly like working outside of the computer using practical effectsβ¦ I try not to follow trends β I just really like the process of making things, however I can do it.β
Rickyβs favourite Drum & Bass track: Nitin Sawhney β βSunsetβ (London Elektricity Remix)
Simone Deiana
www.simonedeiana.com | Instagram
Everything started in the late β90s for Italian Graphic Designer and DJ / Producer Simone. Working on his own musical projects (under the artist name of Arpxp), his visual flair took the form of flyers and artwork for not only his own self-released music and events in his hometown Cagliari (Sardinia) but for many Drum & Bass promoters across Italy; providing graphics for festivals and top-billed club nights with the likes of Hype, Pendulum, Noisia and Roni Size on the line-up.
Following that, his role as Art Director flourished, giving him the opportunity to be more involved in the creative process on campaigns for Labels including Sun And Bass, Spearhead, Metalheadz, Dispatch and CIA Records.
His influence stretches wide; ranging from the iconic Bauhaus Movement to Graffiti.
βI hate when I have to say βnoβ to the artistβs brief. Itβs happened quite a few times. The dialogue between music and visual design can be tricky sometimes.β
Simoneβs favourite Drum & Bass track: Marcus Intalex β βTemperanceβ
Gary Haslam
www.process.black | Instagram
Another creative pioneer in the scene, Gary first ventured into sleeve design after meeting Sean (of β2 Bad Miceβ fame) whilst on an HND Graphic Design course, who asked him if heβd be up for doing a few sleeves. 30 years later, Gary unleashed his visual alchemy for labels including Moving Shadow, Over/Shadow, Charge Recordings, Innerground Records and V Recordings; for a plethora of legendary artists on the 200+ Sleeves, heβs had his creative hands on.
Garyβs been influenced by many design studios over the years including the Designerβs Republic, Build, Attik, Stylorouge and Territory Studios.
βI guess it was less about trends, but more what seemed right for the project at that point in timeβ¦ and at times working closely with the artists on projects to help realise their visions and ideasβ¦ Itβs always been an opportunity to explore new ideas and styles Iβd never normally get to do and to be back doing it again for Over/Shadow, after a break of about 10 yearsβ¦ wellβ¦ itβs awesome.β
Garyβs favourite Drum & Bass track: Omni Trio β βRenegade Snaresβ (Foul Play Remix)
Seth Broman
www.grymlife.com | Instagram
Raised on a diet of 80s movies, comics, Cinematography, old-school anime, graffiti and other digital artists,Β Sethβs early creative output for flyers soon transitioned into designing for events and LPs, producing visuals for the likes of Metalheadz, Renegade Hardware, Playaz, Reinforced Records, Dispatch Records and Intrigue Music.
Drawing on the mood from the dark corners of Seattle and Denver, his often macabre imagery creates a dark narrative of the modern urban experience; in both his design for music labels and for his creative output under the moniker βGrymβ.
As Manager of Experimental Bass Label βOnset Audioβ, Seth draws a close parallel in the creative process of both design and music.
βWhat I found as I got deeper into the process and software [of music production] was that it was very similar to designing in Photoshop. You have layers, you have plug-ins, you have samples. And the artistic process of trial and error definitely had parallels.β
Sethβs favourite Drum & Bass track: DBridge & Vegas β βTrue Romanceβ
Dan Eshleman
www.akuratyde.com | Instagram
Hailing from Southern California, Danβs been flexing his design skills since 2016. Leaving his corporate job to focus solely on music and design, heβs since been creative for labels including Blu Mar Ten Music, Cosmic Bridge, CNVX and None60; creating artwork almost exclusively for the music industry, alongside releasing his own Drum and Bass Music as Akuratyde and running his own label Modern Conveniences.
With a background in both design and music, his process for both is very similar; initially sketching out ideas in both mediums, with multiple iterations of ideas, whether it be different colours or bass lines β tweaking and refining until he lands on the version heβs ultimately happy with.
βI donβt follow a lot of current design trends but one I have been following is what Iβll call the βcyberpunkβ look.Β Travis Kane is my favourite designer in that style. I also like Mishko a lot. I donβt like copying someone else but I pullΒ a lot of influences from that style for my own labelβ.
Danβs favourite Drum & Bass track: Instra:mental β βSakuraβ
The post Visual alchemists of the Drum & Bass scene appeared first on Decoded Magazine.
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